Trilogy Health Services is a home health care provider operating over 130 community locations across multiple states. When they came to us, they were locked into a costly and restrictive vendor contract and needed a partner to migrate their entire web presence to a new platform on an accelerated timeline.
Trilogy Health Services: Large-Scale Healthcare Website Migration
The scope was massive. The corporate site alone included a faceted community search tool, interactive mapping, service pages, a careers section, lead capture forms, COVID-19 resources, compliance pages, and a blog that aggregated content across the full network. Beyond that, each of the 130+ community locations had its own microsite with 8 or more custom pages containing unique uploaded files, location-specific floor plans, photo galleries, virtual tour embeds, calendar blocks, bill payment integrations, contact forms, review pages, and custom tags. The project also included 131 lifestyle pages, FAQ and resource pages, newsletter integrations, and an archive of blog posts. All content required PHI protections for resident information and WCAG compliance throughout.
We started by exporting the entire existing site and converting the content into structured, portable spreadsheets so the client’s copywriting team could review and update location details in parallel with development. From there, we built a modular template system using reusable and custom blocks that could be applied consistently across all 130+ locations while still allowing for the unique content each community required. Automated scripts handled the bulk of the migration, but a significant portion of the work required manual attention to ensure nothing was lost, misassigned, or broken across what amounted to well over 1,000 individual pages.
The project followed a phased approach with client review and approval gates at each stage, starting with content export, then design audit and template development, then location-by-location content import with individual page review, and finally QA testing and launch. The project was estimated at 1,120 hours across two full-time developers, a QA analyst, and project management. We delivered on an accelerated timeline of roughly three months with virtually no downtime during the transition.
Following launch, we provided 90 days of post-launch support that included building a custom community addition tool, allowing Trilogy’s team to spin up new location microsites in bulk using the template system we created. This gave them the independence to scale their web presence as they opened new communities without needing a developer for each one.
Once the technical foundation was solid and the client’s team was comfortable managing it, we coordinated a smooth transition to their agency of record for ongoing content and design work. The live Trilogy site continues to grow and change under that team. The work described and shown here reflects the scope and quality of our original build.
