Design Web teamed with New Beginnings Family Services(NBFS) to rebrand their 3 websites (Viacolori.com, kentuckyfostercare.com, and newbeginningsky.org). NBFS is a foster care placement organization for children who may have been the victims of abuse and/or neglect. We provided the design and development of these websites at no cost in order to promote this amazing organization and help get more foster children placed in loving homes. Design Web made it easier for NBFS to update and promote through the website, as well as easier for visitors to navigate, find information, answer questions, and sign up to become a foster family. The redesign of the website has increased potential foster family sign-ups. We absolutely loved working with Dusty and the rest of the gang at New Beginnings Family Services.
Digital Marketing Case Study: New Beginnings, Pro Bono Website Design Services for Non-Profit Organization
We were excited to work with New Beginnings on this project. They needed a new website, graphic design, creative assets, digital marketing services and general marketing consultation. Our team collaborated with them on their goals and enjoyed going above and beyond expectations on this project.
Case Study Goals:
In our initial discovery meeting with New Beginnings we determined that the primary goals for this project included: create a website with a modern design, increase number and rank of keywords on the website, get fast, responsive customer service, and to complete this project within the limits of a set deadline and budget.
Case Study Process and Highlights:
Launched in the spring, and immediately increased foster family signups and activity on the new site pages. After the project launched, they began being ranked for a significant number of keywords, and continue to experience excellent growth in their niche. During our post public launch review, we found that this project continues to meet and exceed the client's needs, and we are proud to call it a successful collaboration. We like to consider ourselves a valuable partner to New Beginnings, working together on this project to meet all of thier objectives, aligning goals and finding unique solutions to their challenges.
Case Study Results:
We are happy to report this successful project resulted in not only a happy client but also verifiably meeting all the project goals, including these points of accomplishment: money-saving benefits, were pleased with our fast, responsive customer service, found that they had an increase in number and rank of keywords on the website, built a custom site to meet exact design requests, saved money long-term, enjoys finding reports with a measurable increase in search engine traffic, activity on the new site pages and enjoyed our unique personal touch and custom sales process. These were precisely the results New Beginnings was looking for, and we are committed to remaining a trusted digital partner in support of New Beginnings's objectives.