Prince College Counseling: A Website Refresh That Preserved Their Identity
We recently had the pleasure of working with Prince College Counseling on a website modernization project that perfectly balanced respect for their established identity with necessary technical improvements.
The Challenge
Prince College Counseling came to us with a clear vision – they loved their website’s existing look and feel, but were experiencing frustrating technical issues. Their site had begun showing its age with broken functionality, poor mobile responsiveness, and declining performance metrics. They needed a partner who could carefully preserve what worked while fixing what didn’t.
Our Approach
Rather than pushing for a complete redesign, we listened carefully to what Prince College Counseling truly wanted. They had established a visual identity that resonated with their clients, so our focus became modernizing the underlying technical framework while maintaining their distinctive style and look.
We meticulously updated their WordPress theme, repaired broken elements throughout the site, and enhanced the responsive design to ensure a seamless experience across both mobile and desktop devices. Throughout the process, we worked closely with their team to implement specific visual adjustments that aligned perfectly with their aesthetic preferences.
The Results
The refreshed site achieved exactly what Prince College Counseling was hoping for – it maintained their familiar look while significantly improving functionality and performance. Their Google PageSpeed rank saw a meaningful increase, ensuring better visibility and user experience.
One aspect we particularly enjoyed about this project was our commitment to client empowerment. After completing the updates, we transferred full control and ownership back to Prince College Counseling, providing them with the ability to manage and edit their site as needed moving forward.
The entire project moved quickly from start to finish, respecting their timeline and allowing them to return focus to what matters most – helping students navigate the college application process with confidence.
Digital Marketing Case Study: Prince College Counseling, College Counseling Educational Consulting Website
We were excited to work with Prince College Counseling on this project. They needed a new website, an updated website, website maintenance, digital marketing services and general marketing consultation. Our team collaborated with them on their goals and enjoyed going above and beyond expectations on this project.
Case Study Goals:
In our initial discovery meeting with Prince College Counseling we determined that the primary goals for this project included: getting fast, responsive customer service, adding a portfolio of featured images, being able to posting new content with ease, fixing broken plugins, updating Wordpress themes, repairing broken links and website functions, and to complete this project within the limits of a set deadline and budget.
Case Study Results:
We are happy to report this successful project resulted in not only a happy client but also verifiably meeting all the project goals, including these points of accomplishment: money-saving benefits, were pleased with our fast, responsive customer service, simplified access to information about project services, found it easier for visitors to access information and enjoyed our unique personal touch and custom sales process. These were precisely the results Prince College Counseling was looking for, and we are committed to remaining a trusted digital partner in support of Prince College Counseling's objectives.
