At Design Web, we love all things bourbon. Our love of bourbon-inspired us to create this amazing website that celebrates whiskey tourism and the many bourbon bars and restaurants. We hope that visitors and residents can use this website to find the best bourbon foods, drinks, and merchandise.
Digital Marketing Case Study: the Bourbon Retail Community, Whiskey and Bourbon Restaurant Tourism Website
We were excited to work with the Bourbon Retail Community on this project. They needed a new website, digital marketing services and general marketing consultation. Our team collaborated with them on their goals and enjoyed going above and beyond expectations on this project.
Case Study Goals:
In our initial discovery meeting with the Bourbon Retail Community we determined that the primary goals for this project included: saving money, getting fast, responsive customer service, reporting measurable increases in search engine traffic, increasing the number and rank of keywords on the website, updating the look and function of the website, create a website with a modern design, increasing sales, being able to post new content with ease, acquiring excellent hosting service, incorporating custom icons and illustrations, leveraging digital marketing to meet new goals, expanding franchise opportunities, increase the number and rank of keywords on the website, reach new clients, add custom design using inspiration from the client, incorporate franchise opportunities, adding a portfolio of featured images, and to complete this project within the limits of a set deadline and budget.
Case Study Process and Highlights:
New bourbon tourism numbers indicate million of visitors come to see the various whiskey and bourbon distilleries every year. The Bourbon community needed a collective marketing tool for organizing their marketing efforts. After the project launched, they began being ranked for a significant number of keywords, and continue to experience excellent growth in their niche. During our post public launch review, we found that this project continues to meet and exceed the client's needs, and we are proud to call it a successful collaboration. We like to consider ourselves a valuable partner to the Bourbon Retail Community, working together on this project to meet all of thier objectives, aligning goals and finding unique solutions to their challenges.
Case Study Results:
We are happy to report this successful project resulted in not only a happy client but also verifiably meeting all the project goals, including these points of accomplishment: money-saving benefits, were pleased with our fast, responsive customer service and enjoyed our unique personal touch and custom sales process. These were precisely the results the Bourbon Retail Community was looking for, and we are committed to remaining a trusted digital partner in support of the Bourbon Retail Community's objectives.