New Albany Magic needed a new website for their local magic shop and intimate magic show theater. We were excited to work with Brent and his team to capture the fun they create at the theater and distill it into an exciting, inviting and unforgettable website experience and marketing tool for their retail magic shop.
About J & B Magic Shop and Theater at New Albany Magic: J & B Theater is a 30 seat immersive, close-up magic theater in New Albany, IN. It is 10 Minutes from downtown Louisville. The J&B Magic Theater gives the opportunity to see some of the best performers in the world up close for a night you will never forget.
Digital Marketing Case Study: New Albany Magic, Theater Event Space Website Design
We were excited to work with New Albany Magic on this project. They needed a new website, digital marketing services and general marketing consultation. Our team collaborated with them on their goals and enjoyed going above and beyond expectations on this project.
Case Study Goals:
In our initial discovery meeting with New Albany Magic we determined that the primary goals for this project included: create a website with a modern design, applying custom design using inspiration from the client, creating an easy-to-manage dashboard with easy-to-update content, acquiring excellent hosting service, reaching new clients, engaging new partners, incorporating custom icons and illustrations, leveraging digital marketing to meet new goals, creating a custom eCommerce solution, adding a portfolio of featured images, Integrating a simple ordering system, and to complete this project within the limits of a set deadline and budget.
Case Study Process and Highlights:
New Albany Magic needed a website to promote their local theater and magic retail shop. We put together clever interactive banners, flipping cards, and embedded videos to capture the band of New Albany Magic. Inspired by the unique space and the work being done by Brent and his team we hope we captured the fun and excitement of the New Albany Magic theater but there is nothing like an in person experience, so book your next event with New Albany Magic or buy ticket to the next show. We promise it will be unforgettable. After the project was completed, they immediately notice the benefits of a well designed visual communication campaigns and custom graphic design had effectively transformed the project. During our final review, we found that this project continues to meet and exceed the client's needs, and we are proud to call it a successful collaboration. We like to consider ourselves a valuable partner to New Albany Magic, working together on this project to meet all of thier objectives, aligning goals and finding unique solutions to their challenges.
Case Study Results:
We are happy to report this successful project resulted in not only a happy client but also verifiably meeting all the project goals, including these points of accomplishment: appreciated having a great aesthetic design that met their style and brand objectives, expanded to new markets, built a custom site to meet exact design requests, reached more clients, effectively added custom illustrations, being able to add new products with ease, easily updating and added new content, integrated seamlessly with multiple fundraising tools and API, integrated seamlessly with multiple business tools and API, optimize their purchase of marketing technology and get the most out of these investments and enjoyed our unique personal touch and custom sales process. These were precisely the results New Albany Magic was looking for, and we are committed to remaining a trusted digital partner in support of New Albany Magic's objectives.