
Samantha Heavrin came to us with her business idea – creating a website that could sell fly fishing gear to women, as well as being a resource for women who fish and love outdoor adventures. We were able to put together a great design that not only told her story, but sold her products.
Samantha put together a fantastic brand with Reel Fly Girls showing women who love adventure and recognize that being the best student, wife, mom or boss means taking time to care for themselves. The focus of the site was for selling fly fishing apparel, but the gear can be used for any outdoor activity, or even for a night on the town after the sporting fun.
Digital Marketing Case Study: Reel Fly Girls, Niche Lifestyle Retailer Website Design
We were excited to work with Reel Fly Girls on this project. They needed a new website, logo design work, graphic design, creative assets, digital marketing services and general marketing consultation. Our team collaborated with them on their goals and enjoyed going above and beyond expectations on this project.
Case Study Goals:
In our initial discovery meeting with Reel Fly Girls we determined that the primary goals for this project included: saving money, getting fast, responsive customer service, and to complete this project within the limits of a set deadline and budget.
Case Study Process and Highlights:
Launched after just a few weeks with great photos and awesome products. After the project was completed, they immediately notice the benefits of a well designed visual communication campaigns and custom graphic design had effectively transformed the project. During our final review, we found that this project continues to meet and exceed the client's needs, and we are proud to call it a successful collaboration. We like to consider ourselves a valuable partner to Reel Fly Girls, working together on this project to meet all of thier objectives, aligning goals and finding unique solutions to their challenges.
Case Study Results:
We are happy to report this successful project resulted in not only a happy client but also verifiably meeting all the project goals, including these points of accomplishment: money-saving benefits, were pleased with our fast, responsive customer service and enjoyed our unique personal touch and custom sales process. These were precisely the results Reel Fly Girls was looking for, and we are committed to remaining a trusted digital partner in support of Reel Fly Girls's objectives.

Niche Lifestyle Retailer Website Home Page Design
